Key Influencer – Darby-rae Crouch –Chief of Staff to the Minister of Agriculture and Irrigation
Source: LinkedIn
Dary-rae Crouch has served as Chief of Staff to Alberta’s Minister of Agriculture and Irrigation since March 2026. In this role, she oversees ministerial operations, manages stakeholder relations, and supports the advancement of government priorities within one of Alberta’s core economic sectors. As Chief of Staff, Crouch plays a key role in coordinating policy, communications, and political strategy within the ministry.
Crouch’s appointment follows a progression through communications and political roles within government. Most recently, she served as Press Secretary to the Minister of Agriculture and Irrigation, where she managed media relations, messaging, and announcements across a portfolio closely tied to rural communities, industry groups, and provincial economic priorities.
In addition to her government roles, Crouch was the United Conservative Party candidate in the 2025 Edmonton-Strathcona by-election, the safest New Democratic Seat in the province that was vacated by former Premier Rachel Notley. In that race, she faced current NDP leader Naheed Nenshi, providing her with direct campaign experience in a politically significant contest.
Crouch has also worked as a Communications Consultant with Endgame Strategies and served as Ministerial Assistant to the Minister of Environment and Parks. Earlier in her career, she built a communications and media profile through broadcasting roles with the Canadian Finals Rodeo and as Director of Communications for Sundre Pro Rodeo.
Originally from Rocky Mountain House and now based in Beaver County, Crouch brings a deep personal connection to Alberta’s rural communities and holds a degree in Communications from MacEwan University. As the Ministry of Agriculture and Irrigation continues to navigate issues related to rural economic development, affordability, water management, and industry competitiveness, her role will be central to shaping how priorities are advanced within government and communicated to stakeholders across Alberta